SHIFTER recently teamed up with Ottawa hip-hop artist, Lance Lorenzo, on a content marketing video to promote the opening of the new Canada Goose store at CF Rideau Centre. In the video, the two can be seen trying on some of the new merchandise, as well as testing out the very popular cold room.
This latest video is a follow up to our popular Sneaker Shopping at New Balance video featuring Ottawa rapper J Chinnasz to promote the opening of New Balance's CF Rideau Centre store.
Check out the full video below:
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